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  • Display: LCD 4K Ultra HD, 3840 x 2160 Pixels, 120 Hz Refresh Rate
  • Connectivity: 4 HDMI | 2 USB | Wi-Fi | Bluetooth v5.3
  • Operating System: Android TV
  • Apps: Netflix, Prime Video, YouTube, Hotstar
  • Sound: 40 W Quad Speaker, Dolby Atmos
  • USP: Camera Functions and Apps, Dolby Audio Format Support, Energy-saving Dashboard

Specifications

  • Television Category

    • Television Type

    • Smart TV

    • Display Resolution

    • Ultra HD 4K

    • Panel Type

    • Flat Panel

    • Ideal Viewing Distance

    • 8 - 10 Ft

    • Suitable For

    • Home | Gaming | Entertainment

  • Product Details

    • Model Year

    • 2024

  • Manufacturer Details

    • Model Series

    • BRAVIA 7

    • Model Number

    • K-55XR70

  • Product Dimensions (Open)

    • Dimensions In CM (WxDxH)

    • 122.50 x 5.60 x 83.90

    • Main Unit Weight

    • 19.9 Kg

    • Product Weight

    • 19.9 Kg

    • Dimensions In Inches (WxDxH)

    • 48.23 x 2.20 x 33.03

  • Screen Specifications

    • Screen Resolution

    • 3840 x 2160 pixels

    • HDR Type

    • HDR 10, HLG, Dolby Vision

    • Additional Screen Specifications

    • XR Backlight Master Drive, XR Contrast Booster 20, Dynamic Contrast Enhancer, XR TRILUMINOS PROT, Live Colour Technology, XR Clear Image, XR Motion Clarity, Auto mode

    • Display Type

    • LCD

    • Refresh Rate

    • 120 Hz

      • Horizontal Viewing Angle

      • 178 Degrees

      • Ratio

      • 16:09

      • Backlight Technology

      • Full Array Local Dimming

      • Picture Processor

      • XR Processor

        • Motion Enhancer

        • XR Motion Clarity

        • Screen Size

        • 55 Inch (139.7 cm)

      • Television Display Features

        • Picture Mode

        • Vivid, Standard, Cinema, Professional, Calm, Photo, IMAX Enhanced, Dolby Vision (Vivid/Bright/Dark/Game), FPS game, RTS game

        • Video Formats Supported

        • AVCHD | HEVC | ASF | VP8 | MP4 | WEBM | MKV | MPEG-2 | MOV | AVC | MPEG-4 | 3GP | AVI | WMV | MPEG-1 | VP9 | VC1

        • Video Signal Support

        • HDMI™ signal: 4096 x 2160p (24, 50, 60 Hz), 3840 x 2160p (24, 25, 30, 50, 60, 100, 120 Hz), 1080p (24, 30, 50, 60, 100, 120 Hz), 1080i (50, 60 Hz), 720p (24, 30, 50, 60 Hz), 576p, 480p

        • Additional Features

        • IMAX Enhanced, PS5 Integration with Auto HDR Mapping, Game Menu, Screen Reader, Voice Commands, Text Enlargement, Zoom, ALLM (Auto Low Latency Mode), VRR (Variable Refresh Rate), Accessibility: Screen Reader, Audio Description (Audio Key), Colour Inversion, Closed Caption, Tet Magnification, Accessibility Shortcut, Voice Search, Menu Timeout Setting, Power-On Volume Settings, TalkBack, Switch Access

      • Display Connectivity

        • Display Connectivity

        • AirPlay | Built-in Chromecast

      • Television Sound

        • Additional Audio Features

        • Acoustic Multi-Audio, 360 Spatial Sound Mapping, IMAX Enhanced

        • Speaker Type

        • Quad Speakers

        • Speaker Capacity

        • 40 Watts

        • Speaker Alignment

        • Full Range (Bass Reflex) x 2, Tweeter x 2

        • Audio Technology

        • Dolby Audio, Dolby Atmos

      • Television Operating System

        • OS Type

        • Android OS

        • Operating System

        • Android TV

      • Television Processor Details

        • Processor Name

        • XR Processor

      • Television Storage Specification

        • Television Ports & Slots

          • Coaxial Digital

          • No

          • RF Antenna Input

          • Yes

          • USB Types Supported

          • USB 2.0

          • Number Of USB Ports

          • 2

          • HDMI Type

          • HDMI (eARC) | HDMI (CEC) | HDMI (ARC)

          • Number Of HDMI Ports

          • 4

          • Digital Audio Ports

          • 1 x Side/Hybrid Audio Out (S-Center Speaker Input)

          • Other Ports

          • 1 x IF Satellite Input, 1 x RF Satellite Input,

          • Ethernet Supported

          • Yes

          • HDMI Audio Return Channel (ARC)

          • eARC

          • Optical Audio Ports

          • Yes

        • Television Network Connectivity

          • Wi-Fi Supported

          • Yes

          • Wi-Fi Features

          • 2.4 Ghz / 5 Ghz

          • Bluetooth Supported

          • Yes

          • Bluetooth Features

          • Bluetooth v5.3, HID (Mouse, Keyboard Connectivity), HOGP (Low Energy Device Connectivity), SPP (Serial Port Profile), A2DP (Stereo Audio) 1, AVRCP (AV Remote Control)

          • Wi-Fi Specifications

          • IEEE 802.11a/b/g/n/ac/ax

        • Remote Control Details

          • Remote Control Details

          • Voice Control

          • Remote Additional Features

          • AV Remote Control, Eco Remote

          • Dedicated App Controls

          • Prime Video | YouTube | Netflix

          • Remote Control

          • Standard Remote

        • Energy Standards

          • Energy Efficiency (Star Rating)

          • 1 Star

          • Energy Saving Functions

          • Yes

        • Television Additional Features

          • Smart Sensor

          • Light

          • Installation Type

          • Wall Mount (Chargeable) | Table Top

          • Stand/Mount Type

          • Fixed

          • VESA Mounting Standard

          • 300 x 300 mm

          • Included Software

          • Netflix, Prime Video, Disney+ Hotstar, Apple TV+, Google Play Store

          • Languages Supported

          • Afrikaans | English | Arabic | Czech | Vietnamese | French | Italian | Bosnian | Estonian | Croatian | Traditional Chinese | Hebrew | Danish | Finnish | Spanish | Thai | Ukrainian | Malayalam | Portuguese | Bengali | Hindi | Russian | Simplified Chinese | Latvian | Greek | Catalan | Tamil | Zulu | Panjabi | Hungarian | Slovenian | Indonesian | Gujarati | Swahili | Romanian | Telugu | Turkish | Per | May | Macedonian | Kazakh | Swedish | Lithuanian | Marathi | Bulgarian | Polish | Deu | Serbian | Kannada

          • Additional Technology Supported

          • HDMI 2.1, Sony Pictures Core(10 Credits/24 Months), Apple Homekit, Bravia Cam Compatibility, Gesture Control (With Cam), Proximity Alert, Video Calling, Studio Calibrated Modes (For Netflix, Sony Pictures Core, Prme Video), Dynamic Backlight Control

          • Eco Features

          • Eco Dashboard

          • Smart Features

          • Voice Search, Built-In Mic Switch, Electronic Programme Guide (EPG), Sleep Timer, Features for ​PlayStation®5, Auto HDR Tone Mapping, Auto Genre Picture Mode

          • Voice Assistance Supported

          • Google Assistant Supported | Alexa

        • Television Camera Type

          • Camera Features

          • BRAVIA Camera Supported

        • Television Plug Details

          • Voltage Rating

          • AC 110 - 240 V, 50 - 60 Hz

            • Power Consumption (Standby)

            • 0.5 Watts

          • Materials & Durability

            • Aesthetics

              • Brand Color

              • Black

              • Color

              • BLACK

            • In The Box

              • Documents

              • 1 x Warranty Card, 1 x User Manual, 1 x Quick Setup Guide

              • Main product

              • 1 x Television U

              • Accessories

              • Voice Control Remote, Remote Control Batteries, AC Power Cord

              • Package Includes

              • 1 x Television, 1 x Remote, 2 x Remote Control Batteries, 1 x AC Power Cord, 1 x Warranty Card, 1 x User Manual, 1 x Quick Setup Guide

              • Generic Name

              • Television

            • Product Dimensions (With Stand)

              • Product Dimensions in CM (W x D x H)

              • 108.30 x 34.50 x 73.30

              • Dimensions in Inches (W x D x H)

              • 42.64 x 13.58 x 28.86

                • Product Height in Inches (With Stand)

                • 28.86

                • Product Depth in Inches (With Stand)

                • 13.58

                • Product Height (With Stand)

                • 73.3 cm

                • Product Width (With Stand)

                • 108.3 cm

                • Product Width in Inches (With Stand)

                • 42.64

                • Product Depth (With Stand)

                • 34.5 cm

              • Packaged Dimensions

              • After Sales & Services

                • Warranty on Main Product

                • 12 Months

                • Warranty Type

                • Onsite

                • Standard Warranty Includes

                • Manufacturing Defects

                • Standard Warranty Excludes

                • Physical Damage

                • Installation & Demo

                • Croma will coordinate with the brand for Installation and Demo

                  • Installation & Demo applicable

                  • Yes

                • Company Contact Information

                  • Customer Support Number

                  • 18005727662

                  • Customer Support Email

                  • customersupport@croma.com

                  • Manufacturer/Importer/Marketer Name & Address

                  • Manufacturer Name & Address: Sony India Private Limited, A-18, Mohan Co-operative Industrial Estate, Mathura Road, New Delhi 110044, India

                  • Country of Manufacture

                  • India

                  • Country of Brand Origin

                  • Japan

                • Croma Service Promise

                  • Customer Support Email

                  • customersupport@croma.com

                  • Registered Name and Address

                  • Infiniti Retail Ltd. - Unit No. 701 & 702, 7th Floor, Kaledonia, Sahar Road, Andheri (East); Mumbai - 400069. India

                  • Customer Support Number

                  • 1800 572 7662

                  • Customer Care Contact Person

                  • Grievance Officer

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                Overview

                Key Specifications Overview


                The Television supports HDCP 2.3 for all HDMI inputs (HDMI 1/2/3/4), ensuring compatibility with encrypted content. It accommodates various USB drive formats including FAT16, FAT32, exFAT, and NTFS, allowing versatile media playback options. There are no component video inputs available, but it features four HDMI inputs conveniently located on the side. HDMI 3 and HDMI 4 support Variable Refresh Rate (VRR), enhancing smoothness in gaming and video playback. The TV operates on both 2.4 GHz and 5 GHz Wi-Fi frequencies, facilitating robust wireless connectivity. Additionally, it supports simultaneous audio output to Bluetooth A2DP devices alongside TV speakers, and includes two USB ports on the side for peripheral connectivity.

                 

                 

                Display Specifications Summary


                The television boasts a high-definition display resolution of 3,840 x 2,160 pixels, ensuring crisp and detailed visuals. It utilizes LCD technology for vibrant color reproduction and clarity. Featuring Mini LED with QLED enhancement for superior brightness and contrast, it incorporates Local Dimming for precise control over backlight intensity, enhancing both dark scenes and overall picture quality. With a panel refresh rate of 120 Hz, the TV offers smooth motion handling, reducing blur during fast-paced action sequences and providing an immersive viewing experience for movies, sports, and gaming alike.

                 

                 

                Picture Enhancement Features


                The television offers advanced picture processing capabilities for exceptional visual fidelity. Enhancements include XR TRILUMINOS PRO and Live Colour Technology, which together deliver vivid and lifelike colors. Contrast is dynamically optimized with XR Backlight Master Drive, XR Contrast Booster 20, and Dynamic Contrast Enhancer technologies, ensuring deep blacks and bright highlights. It supports HDR10, HLG, and Dolby Vision for enhanced contrast and color accuracy across compatible content. Powered by the XR Processor, the TV features XR Motion Clarity and Auto mode for smooth motion handling. Studio calibration from Netflix and SONY PICTURES CORE ensures optimized picture quality, while a light sensor enhances viewing in varying lighting conditions.

                 

                 

                Sound System Overview


                The television is equipped with a robust sound system designed for immersive audio experiences. It features a speaker configuration of Full Range (Bass Reflex) x2 and Tweeter x2, delivering clear highs and deep lows. Enhanced by Acoustic Multi-Audio and Sound Positioning Tweeter technology, it offers spatial audio precision for a more lifelike soundstage. With an audio power output of 10 W + 10 W + 10 W + 10 W, the TV ensures powerful and balanced sound across all frequencies, enhancing the enjoyment of movies, music, and gaming without the need for external speakers.

                 

                 

                Smart TV Features Overview


                The television boasts a range of smart features for enhanced functionality. It includes an Eco Dashboard for monitoring energy consumption, promoting eco-friendly usage. Access to a diverse array of apps is facilitated through the Google Play Store. An On/Off Timer provides convenient scheduling for powering the TV on or off. Voice interaction is supported with both Voice Search and a built-in mic for seamless control. Operating on Google TV, it offers intuitive navigation and content discovery. A Sleep Timer ensures automatic shutdown after a set period. With Android TV as its operating system, the TV also features an internet browser, Electronic Programme Guide (EPG), built-in mic switch, 32 GB of onboard storage, and Teletext functionality for comprehensive entertainment and information access.

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