iPhone 17 price falls to Rs 47,900 during the Croma Republic Day Sale

Croma’s annual Republic Day Sale has officially kicked off, and as usual, it spans everything from laptops and TVs to appliances and audio gear. But buried among the discounts is a headline-grabbing offer for Apple fans. An iPhone 17 deal brings the effective price down to merely Rs 47,900, a dramatic fall for Apple’s latest-generation iPhone.

The iPhone 15 is also seeing sharp price reductions, but the real talking point here is the iPhone 17, which only launched a few months ago. For buyers who have been sitting on an older iPhone and waiting for the right moment, this is one of those rare Apple deals that actually warrants attention.

How to buy iPhone for Rs 47,900

Launched in September 2025 at Rs 82,900, the iPhone 17 hasn’t taken long to shed a significant chunk of its sticker price, provided you are willing to stack the available offers. Here’s how the maths works out during the Croma Republic Day Sale:

– Exchange discount of up to Rs 23,500, depending on the phone you trade in and its condition
– Flat Rs 8,000 exchange bonus
– Rs 2,000 instant cashback on some bank cards

ALSO READ: Apple iPhone 17 first impressions

Add it all up, and the effective price drops to Rs 47,900. The Croma Republic Day Sale runs from 16 January to 26 January, with a few offers extending until 31 January. The deals are available across Croma stores nationwide, with student pricing and easy EMI options thrown into the mix.

Why the iPhone 17 is worth a look

For the first time, the standard iPhone finally steps into proper flagship territory with a 120Hz ProMotion display. Scrolling feels fluid, animations are slick, and the whole interface has a responsiveness that immediately stands out. Powering it all is Apple’s new A19 Bionic chip, which delivers the kind of effortless performance usually reserved for Pro models.

The front camera also gets a meaningful upgrade. An 18MP selfie shooter with Centre Stage support makes its way to the vanilla iPhone, automatically keeping everyone framed during video calls and group selfies, which is particularly useful in landscape mode.

Battery life remains solid. In real-world use, expect around 11 to 12 hours on a mixed workload. The bigger news is charging; the iPhone 17 finally supports 40W fast charging, cutting down top-up times significantly.

Around the back, the dual-camera setup pairs a 48MP main sensor with a 48MP ultrawide. Image quality is predictably strong, with excellent colour accuracy, reliable low-light performance, and Apple’s Photonic Engine delivering natural skin tones. The absence of a telephoto lens is the only real compromise.

ALSO READ: This gold-crafted iPhone 17 from Caviar costs over Rs 56 lakh, and it looks unreal

If you are coming from an iPhone 13, 14, or even a base iPhone 15, this Republic Day Sale pricing makes the iPhone 17 a surprisingly sensible upgrade. At under Rs 50,000 with the right exchange, it is one of the most compelling Apple deals currently available, and a reminder that, occasionally, patience does pay off.

Drop any questions or thoughts about this iPhone 17 deal and other Republic Day offers in the comments section below, and stay tuned to Unboxed by Croma for the latest news on all things tech.